Atlassian
Event In A Box, White Label, Tradeshow
Events Strategy
Social Media
Presentation Design
Templates
Digital
Mock-ups
White Label
Atlassian’s Event-in-a-box was created to help their partners run tradeshows smoother, more consistent, and more cost-effective as they use already-made designs and printing stations to produce their collateral.
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This project came through from work for the design team to tackle. As I used to have a little bit of a background in the business sector, white-labeling and tradeshows I strategized with the design team on practical outputs and applications that Atlassian’s partners would need.
We sourced free-to-use illustrations and photography. This allows them to have creative control of either switching out to their own brand imagery or using our assets if their files was limited.
We created online marketing such as web banners, EDMs, and social tiles, while also producing over 30 templates and designs to be used for stalls, hand-outs, and merch.
Final output consisted of collated workpieces, URLs and extras needed for using these templates as n easy to use presentation. Each slide has a blurb of the what, when, how and where to use this within their stall.